Discover our best-sellers and award-winning DSLR and Mirrorless lenses!
photo by Stephanie DeFranco
Velvety glow, tack sharp details. Capture an ethereal edge-to-edge glow effect across any image. Get your glow on and elevate your imagery with depth, dimension, and soulful expression with the Velvet Effect.
photo by James Eldridge
Find your edge! Create a sharp slice of focus through your frame in any direction, bordered by soft blur and bokeh. Tell more powerful stories and draw the viewer's eye, highlight details in the foreground and background and blur out distraction with the Edge Effect.
photo by Willie Kers
Oh how sweet it is! Spotlight your subject in a sharp, round sweet spot of focus all in camera. Be bold and beautiful by surrounding them in super smooth blur and bokeh with the Sweet Effect.
photo by Cristina Venedict
Surround your subject in striking swirly bokeh and vignette. Create a vintage feel with this classic 1840 Josheph Petzval lens design. Stand out from the crowd. Free your subject from their background, creating stunning separation with the Swirl Effect.
photo by Caroline Jensen
Create new magic with OMNI! The simple, elegant, and innovative alternative to creating effects through handheld crystals & objects. Add individuality and artistic flair to your work by shooting through crystals and other objects specifically engineered to create professional and compelling in-camera effects.
photo by Stephanie DeFranco
Create new magic with OMNI! The simple, elegant, and innovative alternative to creating effects through handheld crystals & objects. Add individuality and artistic flair to your work by shooting through crystals and other objects specifically engineered to create professional and compelling in-camera effects.
photo by Stephanie DeFranco
Have you ever looked up at the sky and wondered what it would look like if it were raining stars? I have always been fascinated by all things that sparkle at night...
Erin Harrigan
To get the most out of my 30 day challenge, I took the lens where ever I went. From my own home to the beach to the botanical garden, I’ve tried to a wide range of...
Ute Reckhorn
Portraits with natural lighting is a booming business! Executives need new headshots, families want memories of tiny toes and laughing children, and seniors feel like...
Liz Davenport
How true are those words!? There is something special about the unconditional love a dog gives that warms my heart. My husband and I have seven kids, two dogs, and...
Regina Boston
Have you ever looked up at the sky and wondered what it would look like if it were raining stars? I have always been fascinated by all things that sparkle at night...
Erin Harrigan
To get the most out of my 30 day challenge, I took the lens where ever I went. From my own home to the beach to the botanical garden, I’ve tried to a wide range of...
Ute Reckhorn
Portraits with natural lighting is a booming business! Executives need new headshots, families want memories of tiny toes and laughing children, and seniors feel like...
Liz Davenport
How true are those words!? There is something special about the unconditional love a dog gives that warms my heart. My husband and I have seven kids, two dogs, and...
Regina Boston
Have you ever looked up at the sky and wondered what it would look like if it were raining stars? I have always been fascinated by all things that sparkle at night...
Erin Harrigan
To get the most out of my 30 day challenge, I took the lens where ever I went. From my own home to the beach to the botanical garden, I’ve tried to a wide range of...
Ute Reckhorn
How true are those words!? There is something special about the unconditional love a dog gives that warms my heart. My husband and I have seven kids, two dogs, and...
Regina Boston
Portraits with natural lighting is a booming business! Executives need new headshots, families want memories of tiny toes and laughing children, and seniors feel like...
Liz Davenport